JIMMY CHOO x JEAN PAUL GAULTIER

 2023

CREATIVE & ART DIRECTION | DUBAI, UAE | BRAND PARTNERSHIP | DIGITAL

Creative and art direction for the Jimmy Choo x Jean Paul Gaultier collection launch. Fused iconic footwear design with Gaultier’s avant-garde aesthetic while executing a brand-driven strategy to amplify paid media performance. Developed and directed core campaign assets for the pre-launch in the GCC, applying both brands’ distinctive graphic and design aesthetics to deliver cohesive digital content across all social channels..